WSP Commerce

AI-driven commerce + intelligence

Commerce that
thinks ahead.

Your catalog. Your customers. Your next move.
One intelligent platform connecting everything —
from supplier updates to strategic decisions.

01 / A new operating system for commerceConnected. Intelligent. Always evolving.

The foundation

Less manual work.
More forward motion.

WSP Commerce brings the storefront and the work behind it into one AI-driven platform. It connects supplier catalogs, multiple commerce sites and payment integrations with the intelligence needed to understand customers, manage operations and make commercial decisions.

01 / ALWAYS CURRENT

A catalog that keeps itself up to date.

Keep product information connected to supplier catalogs, with automatic updates that reduce repetitive catalog maintenance. As supplier information changes, your commerce catalog can stay aligned with its source instead of depending on repeated manual edits.

This gives your team a stronger foundation for managing the assortment. Product data becomes part of a connected workflow alongside pricing, stock management and the storefront experience.

02 / MULTISITE BY DESIGN

Many storefronts.
One connected platform.

Manage multiple commerce sites through one platform, bringing storefront activity into a shared operational foundation. Multisite commerce lets you develop distinct customer experiences while keeping the systems behind them connected.

For teams responsible for more than one site, this means a common environment for coordinating commerce and understanding performance across the business.

03 / CONNECTED PAYMENTS
VISAPayPal

More ways to pay.
A connected checkout.

Connect different payment methods and providers to support the way your customers prefer to buy. Payment integration sits within the broader order workflow, alongside transaction handling, refunds and fraud monitoring.

Choose the payment setup that fits your markets and commercial needs, with checkout connected to the processes that follow a purchase.

Illustrative integrations. Availability depends on provider, market and configuration.

Your intelligence workspace

Complexity, under control.

A dark workspace inspired by Visual Studio brings daily operations and commercial intelligence together. Explore the dashboard, product workspace and shipment view to see how performance, product information and delivery activity are presented in context.

See performance. Understand what needs attention.

Bring orders, revenue, active customers and conversion into a single view of commerce performance. The dashboard connects revenue trends, sales channels and top products with AI insights on demand, pricing and marketing opportunities.

Start with the overall picture, then identify the product or operational question that deserves a closer look. Commercial indicators and suggested next steps appear together so teams can move from reporting to investigation.

WSP Commerce dashboard with commercial KPIs, revenue trend, AI insights, sales channels and top products.

WSP Commerce — Dashboard. Select the image to view it at full size. Figures shown belong to the interface preview.

20 engines. One ecosystem.

Intelligence at
every layer.

Twenty connected engines cover the complete commerce lifecycle: attracting demand, helping customers buy, fulfilling orders and understanding financial performance. Each engine addresses a specific job, while the orchestration layer connects insights and actions across the platform. Explore what each one does and where it supports your team.

01 / Commerce & experience

Turn every interaction into opportunity.

Help customers find the right product, understand their options and complete a purchase. Connect discovery, personalization and conversion into a continuous shopping experience.

AI Commerce Engine

End-to-end automation across sales, catalog management and commerce operations.

Connect the steps that usually sit in separate workflows: keeping products current, supporting sales and coordinating operations. Automation carries routine work across the commerce lifecycle, helping teams spend less time repeating tasks and more time managing the business.

AI Personalization Engine

Dynamic homepages, products, content and customer journeys tailored to each individual.

Adapt what each visitor sees across the homepage, recommendations and content. The experience responds to individual preferences and behavior, helping customers discover relevant products and follow a journey that reflects their interests.

AI Shopping Assistant

A multimodal conversational assistant to find, recommend, compare and purchase products.

Help customers express what they need through conversation and multimodal interactions. The assistant supports discovery, explains differences between options and guides customers toward a purchase, connecting advice with the shopping journey.

AI Product Discovery

Semantic search, visual search, voice search and intelligent recommendations.

Help shoppers find products even when they do not know the exact name or catalog terminology. Semantic search interprets meaning, while image and voice search provide alternative ways to express a need. Recommendations introduce relevant options along the way.

AI Conversion Optimization

Continuous optimization of UX/UI, checkout, funnels, A/B testing and conversion rates.

Identify friction between a first visit and a completed order. Funnel analysis and A/B testing help evaluate changes to the user experience and checkout, so optimization is informed by customer behavior and conversion outcomes.

02 / Customer & growth

Understand intent. Anticipate the next move.

Understand who your customers are, what they may need next and how to stay relevant. Connect predictive insights with marketing, service and retention decisions throughout the customer relationship.

Predictive Customer Intelligence

Predict customer behavior, purchase intent, preferences and conversion probability.

Turn behavioral signals into an understanding of what customers are likely to do next. Purchase intent, preferences and conversion probability help teams decide which audiences, products and interactions deserve attention.

Autonomous Marketing Engine

Create, manage and optimize multichannel campaigns, SEO, advertising and content.

Connect content creation with campaign execution and ongoing optimization across channels. Bring SEO, advertising and marketing into the same operational picture, coordinating demand generation with the products you sell.

Customer 360° Intelligence

Unified customer profiles with dynamic segmentation, lifetime value and churn analysis.

Bring customer information into a unified profile instead of interpreting disconnected interactions. Dynamic segments, customer lifetime value and churn analysis help distinguish acquisition opportunities from retention priorities.

AI Customer Service & CRM

24/7 omnichannel AI support, ticket management and automated after-sales workflows.

Support customers before and after a sale through AI agents available across channels. Connect conversations with ticket management and post-sale workflows so assistance can address orders, returns and other service needs within a coordinated process.

Market & Trend Intelligence

Identify emerging trends, market opportunities and shifts in demand.

Monitor changes in demand and emerging market signals to understand where customer interest is moving. Use those insights to inform assortment, merchandising and campaign priorities, alongside historical sales performance.

03 / Operations & control

Keep your entire operation in sync.

Keep the promises made at checkout connected to the systems that deliver them. Coordinate inventory, suppliers, orders and risk management as parts of the same operating process.

Autonomous Inventory Management

Demand forecasting, intelligent stock management and automated replenishment.

Connect demand forecasts with stock management and replenishment. Anticipating what is likely to sell helps teams plan reorder activity and balance availability against the cost of holding inventory.

AI Supply Chain Intelligence

Predictive monitoring of suppliers, logistics, deliveries, costs and operational risks.

Bring suppliers, logistics, delivery performance and operating costs into a predictive view. Identify potential disruptions and delivery risks so teams can understand where intervention may be needed across the supply chain.

Intelligent Order Management

Automate orders, payments, shipping, returns, refunds and exception handling.

Coordinate the full order lifecycle, from payment and shipment through returns and refunds. Automated handling of routine steps and anomalies helps teams follow each transaction beyond checkout and manage the work required to complete it.

Fraud & Risk Intelligence

Detect fraud, transaction anomalies, abuse and operational risks in real time.

Analyze transactions and operational activity for signs of fraud, unusual behavior and abuse as they occur. Risk detection helps teams focus on suspicious cases and manage exceptions within the wider commerce workflow.

Unified AI Orchestration Platform

An API-first, modular and scalable backend with ERP/PIM/CRM integrations, multi-agent orchestration, data governance, security and omnichannel frontends.

Connect enterprise resource planning (ERP), product information management (PIM) and customer relationship management (CRM) systems through APIs. A shared layer coordinates AI agents and omnichannel experiences while keeping data governance and security part of the architecture.

04 / Strategy & intelligence

Make your next decision a better one.

Give commercial and leadership teams a clearer basis for action. Connect market context, pricing, financial forecasts and performance with decisions governed by your business policies.

Dynamic Pricing Intelligence

Optimize prices based on demand, competition, margins and availability.

Evaluate pricing in the context of demand, competitor activity, stock availability and margin. Make commercial trade-offs visible and support price adjustments that reflect both market conditions and the economics of each product.

Competitive Intelligence Engine

Continuously monitor competitor pricing, assortments, promotions and commercial strategies.

Track how competitors change prices, product ranges and promotional activity over time. Give commercial teams context for assortment and pricing decisions, rather than relying on isolated competitor checks.

Business Intelligence Command Center

Executive dashboards for real-time KPIs, financial analysis, margins, performance and predictive alerts.

Bring operational and financial performance into one executive view. Real-time indicators and predictive alerts help teams move from seeing what happened to understanding which products, channels and decisions require attention.

Autonomous Decision Intelligence

AI agents propose, simulate and execute operational decisions within defined policies and authorization levels.

Move from insight to action through AI agents that propose a response, simulate its implications and execute permitted decisions. Policies and authorization levels define where automation can act and where a decision requires approval.

AI Financial & Revenue Intelligence

Forecast revenue, profit, cash flow, unit economics and ROI with multi-scenario strategic simulations.

Connect commercial activity with financial outcomes. Compare scenarios for revenue, profit, cash flow and return on investment. Use unit economics to understand how changes in demand, pricing or operating costs affect the business.

Built to work together

Your systems.
One intelligent core.

Connect your ERP, PIM and CRM through an API-first architecture, bringing business operations, product information and customer relationships into the commerce ecosystem. The modular foundation supports multiple storefronts and omnichannel experiences as your requirements evolve.

AI orchestration coordinates the engines across these systems. Agents can propose decisions, simulate their implications and execute actions within defined policies and authorization levels. Data governance and security remain part of the architecture, with the scope of automation determined by your operating rules.

ERPPIMCRMSUPPLIERS
↕WSP CommerceUNIFIED AI ORCHESTRATION↕
STOREFRONTSCHANNELSPAYMENTS

Modular architecture · Connected data · Governed decisions

Your next chapter in commerce

Make intelligence
your advantage.

Tell us about your storefronts, supplier catalogs and existing systems. We can explore where automation and intelligence would be most useful, which integrations matter and how to shape WSP Commerce around your operating needs.

Get in touch ↗
WalsonParker